top of page

write on, inc.

Book Editor

and Independent Publishing Consultant


Sandra - headshot 082918.JPG

Sandra Wendel is a highly experienced book editor who specializes in helping authors write, polish, and publish their manuscripts in many areas:

  • Business, Leadership, Sales and Marketing

  • True Crime (not to be confused with the first bullet)

  • Psychology and Self-Help/Consumer Health

  • Memoir (selected subgenres)

She helps authors organize and structure their manuscripts, choose an alluring title and subtitle, and decide how to publish their books — traditionally or independently, as a tree book or an ebook or audiobook or all formats.

As a published author (sharing the authorship of empowering consumer health books with a physician from Mayo Clinic), Sandra knows how to write to empower patients and help them make an impact on their health and wellness. She developed web content for eMedicine Health,, and other top online health sites.

Writing Instruction

Sandra teaches highly popular continuing education classes at Metropolitan Community College in Omaha, Nebraska, called “How to Write Your Book,” “How to Publish Your Book,” "How to Market Your Book,” and "How to Write Your Story."

Write On, Inc., is an editing and writing company based in Omaha, Nebraska.


Let's Discuss Your Writing Project


  • Contact Sandra Wendel: or (402) 334-2547.

  • Let’s discuss what you’re writing and what you need to keep moving forward (a nudge, encouragement, a kick in the pants, homework assignments, a global view, or nit-picky editing).

  • Consulting fees are based on what your project needs and your wishes — and the limitations of your budget. Editorial work can range from a simple copy edit (making sure the commas are in the right place) to a major restructuring and reorganization (keeping the baby but changing the bath water).

  • Your initial conversation is at absolutely no charge with no obligation. Think of it like a speed date, without the pressure.

Why Contact Sandra Wendel, and When Should You Talk about Editorial Services?


  • Your mother said she loved your book. But she’s your mother. You want an objective opinion.

  • You’re ready to push the button and upload your book to an ebook site, but you hesitate because you know you’ll get slammed in reviews if you haven’t really had a professional edit (and you can’t erase those nasty comments about “really needed an edit” or “who taught this author about punctuation?").

  • Author publishing is your choice (congratulations), and you need editorial services.

  • You received an estimate for editing services, and you would like a second opinion on cost and what your manuscript truly needs.

  • It’s been many years since your high school English class. Does the period go inside or outside the quotation marks? Should you capitalize this or put commas around that?

  • What editorial style are today’s books using and does yours conform to standard publishing conventions?

  • Your friends said you have lived a fascinating life and ought to write a book about it. You want to tell your story, but where do you start?

  • You seriously want a thorough editorial evaluation on all aspects of your manuscript from title and cover design to structure and organization (and even the mechanical stuff such as commas and quotation marks).

  • Your New York publisher rejected your manuscript, and you’re about to lose a hefty publishing contract unless you revise. Help!

  • You can’t see the forest for the trees. You are too close to your words and story. Time for a fresh set of eyes on your galleys.

  • Enough already. You can’t get a literary agent to give you the time of day, no less an honest opinion about your proposal, so you want to discuss your publishing options with a professional to help guide you on your path to publishing.

What's New

Sandra's Book for First-Time Authors

Click the cover above to preview the book for free. 

Book Awards Gold Winner
IPA 2021 silver seal logo.png

“Irreverent.” “Funny.” “Essential.”

Read this book before you publish your book.

You just wrote your first book. And there you are. Stark naked. Vulnerable. Wondering what to do next to get your masterpiece published.

This is the one book you need to read and follow if you’re writing a book for the first time. Why? Because you’ve never written a book before. This is new territory.

To write a successful book, you need to find and work with an editor who shares your passion for your work and your message and who will help you make your book sing. And sing a smash hit. A blockbuster of a message, clearly and carefully constructed so readers love you and your work and leave you five-star Amazon reviews only because they don’t have more stars to give.

This is a toolkit for tinkering under the hood of your working manuscript so you, the author, can take your work as far as you can before an edit and production such as cover design and not dump a half-baked chocolate cake on some poor schlub of an editor to “fix.”

Screen Shot 2021-02-01 at 9.40.56 AM.png

on Amazon in Editing & Writing Reference

Get these questions answered (and more):

  • Why do I need an editor? How do I find an editor? What do editors do? And how much do they cost?

  • What are the levels of edit? Developmental? Line edit? Copy edit? Proofreading? How do I know what level of editing my manuscript needs?

  • Will an editor tell me if my manuscript sucks?

  • Why do words make a difference? Which words do I overuse? Which words should I never use?

  • How do I know when I’m done writing?

  • How can I work with a cover designer and audiobook engineer?

  • Can my local bookstore help me? Do I need beta readers?

Join the First-Time Author's Club

Learn how to survive the writing and publishing of your first book. The first-time author's club on Facebook is an open and safe forum for new authors who have written a book (or want to). Feeling overwhelmed? Want to know more about writing, editing, and publishing? Join us. 

View Sandra Wendel’s appearance on
Unusually Well-Informed 

Sandra stopped by the Unusually Well-Informed podcast to discuss how first-time authors can get their manuscript polished and published. Watch her conversation with Tim in video form, or click below to listen to the podcast. 

View Sandra Wendel’s appearance on
Medium Day 2023

Sandra presented a 30-minute webinar on Stuff Writers Write That Makes Editors (and Readers) Cringe. She proves that editing can be a fun topic.

Other Books by Sandra Wendel

Farewell Cover 080918 RGB150.jpg

Being present at the bedside—and even at the moment of death—can become an experience embedded in the minds and souls of family members for generations. It is a deeply emotional time, one of relief and sadness. Anyone who has taken that final journey with a loved one will never, ever forget those moments.


Dr. Edward Creagan, a palliative and hospice specialist at Mayo Clinic, has dedicated his life to death. And now this esteemed medical doctor examines death, not only from a medical standpoint, but from an acutely emotional perspective as events beyond our control unfold. Sandra Wendel is the coauthor of Farewell: Vital End-of-Life Questions with Candid Answers.


For more than forty years, he has been at the bedside with patients, addressing the end-of-life questions patients and their families ask. This book is about navigating those last days, at the bedside, and saying farewell with hope, love, and compassion.

  • Indie Book of the Year, finalist

How Not To Be My KINDLE.jpg

COVID changed everything. Welcome to the new world of healthcare with telemedicine, patient portals, and electronic medical records. Sandra Wendel coauthored with Edward Creagan, MD, of Mayo Clinic, the completely revised third edition of this award-winning consumer health book: How Not to Be My Patient: A Physician’s Secrets for Staying Healthy and Surviving Any Diagnosis. See more about Dr. Ed and this book at

“Now let me turn to the one person who has been a catalyst, the flame, the engine driving this subject: Sandra Wendel. My tenacious and patient coauthor is the consummate wordsmith who magically transformed our ideas from a casual telephone conversation several years ago into a masterpiece — again.” Edward T. Creagan, MD, Mayo Clinic cancer specialist.

  • Benjamin Franklin Award, Silver (health)

  • Indiefab Book of the Year Award, Silver (health)

  • Midwest Book Awards, finalist

Chewish: 36 Recipes of Love with Stories from Nama’s Kitchen, a tribute to my grandmother, a bit of memoir with a dash of recipes (2016). Invited to be archived in the University of Iowa’s special collection on Iowa Jewish Women. Read more about the book at

What Authors Are Saying

Four Months... Ana Lifetime book cover.png

"My editor, Sandra Wendel. You are nails. No bullshit. Terse. To the point. Decisive. Just nails! "

Chris Meyer

Four Months . . . and a Lifetime

Susan Spero2 ebook.jpg

“Sandra Wendel . . . encouraged me, debated me . . . taught me things that never would have occurred to me. Your skills have made the book immeasurably better.”

Susan Spero

Harmony at Work

Up On Game - Cover RGB 150.jpg

"To my editor, Sandra Wendel. You really know what you’re doing. This story wouldn’t be the same without you and your skills."

Richard Stanley

Up on Game: From Robbing Banks to Stacking Bitcoin

Okoboji 150 RGB 03_24_16.jpg

Award-winning editorial contribution. Winner, 2017 Nebraska Center for the Book


Over 160 Years of History and Images


"I want to express my enormous gratitude to Sandra Wendel for her early encouragement and strong belief that my story needed to be told."

Lucy Lipiner

Long Journey Home: A Young Girl’s Memoir of Surviving the Holocaust

Lead to Win

“This book is completely unreadable without the pointed critique of our editor, Sandra Wendel. Her muse has an edge. Sandra’s keen understanding of what it means to show, not tell is the fire behind the words.”

Rear Admiral Mike Manazir

Learn How to Lead to Win

#1 New Release in Aviation & Nautical Biographies & Memoirs

The Marketing Detective

“To bring my book to the finish line, Sandra Wendel provided expert editing. Her detailed review, tips, and advice made the book more readable, consistent, and engaging.”

Scott Habegger

The Marketing Detective: Discovering the Secrets of Small Data to Fulfill Customer Needs

AW Cover 300RGB.jpg

“Sandra Wendel, my editor extraordinaire. She took my words and turned them into a great read.”

Michael A. Endicott, US Secret Service (ret.)

After Watergate: The Renaissance of Richard Nixon

BBG_Cover 2 new seals 150 RGB 10_05_16.jpg

"To Sandra Wendel, my newfound friend. I know I used the word 'great' too much in this book, but I have to say you are a great editor. Thank you for helping me to continue living my dreams."

Mark Langan

Undercover narcotics officer, Busting Bad Guys: My True Crime Stories of Bookies, Drug Dealers, and Ladies of the Night

Screen Shot 2023-01-18 at 11.10.23 AM.png

Ricardo Fayet
Founder of Reedsy
#1 Amazon Best Seller in Online Advertising

What Authors Are Saying
Books Edited

More Books Edited by Sandra Wendel

My gift to you:
A free ebook download of this handy guide.

Stuff Writers Write ebook Cover

The difference between a poorly written book and a publication that can capture hearts, change lives, entertain, or inform lies in the words. Your job, as author, is to get the words in the right order. Every. Word. Matters.

Get my free ebook right now and elevate your writing as you never thought you could. Here’s a life raft for you as you plunge into the sea of book writing and publishing.

transparent IBPA-Proud-Member-4.png




Thanks! Message sent.

Tel: 402.334.2547

Join my Facebook Group

Follow Sandra Wendel on LinkedIn and Medium. There, you can read her posts on spotting typos, best books for writers, how to tell if your writing is “good,” truths about independent publishing, and other writing and editing insights.


Between the Lines

Thanks for signing up!


  • Free

  • Quick read

  • Actionable info

  • Insider tips for better writing

  • No shameless product sales

  • No spam

  • No kidding


Don’t love it? Unsubscribe anytime.

A monthly post by Sandra takes you inside the editing process. 

bottom of page